Playwright's

There is a series of pubs in Manhattan. These pubs call themselves "Playwright's."

I'm all for misspelling words for some specific purpose. Kids' Korner, for example - replacing the C in Corner with a K creates some visual interest by making both words start with the same letter.

With "Playwright's," though, there's no discernible joke - not even a really korny one - to justify the misspelling. The only reasonable excuse would be if a Mr. or Ms. Playwright were the proprietor or prorpietress. If that's not the case, Playwright's is one of the worst names for a location I have ever seen.